by contributor Andrew Pourtov
Andrew has addressed this invitation to Identity Forum’s eighteen Contributors — but of course everyone is welcome to jump in.
We are different. We have different age, education and experience. We have grown with different cultural values. Our taste was influenced by different designers. We took part in different projects. We have the different approach. Let’s share our experience, and each choose the top-10 identity firms in the world. (I think this will provide more interesting information on each of us, than what is written in our short bio’s.) Here are my choices:
Firm Why? 1. Chermayeff & Geismar logo 2. Landor Associates brand driver 3. Cato Purnell Partners dynamic identity 4. Wolff Olins non-standard 5. Pentagram typography 6. Chase Design calligraphy 7. Total Identity design systems 8. MetaDesign logic 9. QWER revolution 10. Siegel+Gale simplicity
Make your own choices and share them with us! (Please also explain — in a word or two; what is the firm’s greatest point of strength?)
World’s Top Ten Identity Firms « Identity Forum
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